
Appealing to Culture: How to Effectively Reach Small and Diverse Markets
Over the last decade spent at the helm of Bennis Public Relations, I’ve had the distinct pleasure of working with a vast and varied network
Over the last decade spent at the helm of Bennis Public Relations, I’ve had the distinct pleasure of working with a vast and varied network
Though it may seem far off for college seniors, life in the real world is coming at you fast. Sure, you may be thinking about
Your position isn’t relevant – as an employee of a company, you want to feel loved. It’s not even about love; it’s more of an
As a manager for a new business, you may find it harder than expected to build trusting and open communications with staff. You might find
A few weeks ago I had the pleasure of working with some Penn State undergrads to mentor them on the steps they should take right
As a PR consultant, I am most often the one helping businesses outsource their PR and communication strategies to lessen their workload. For a lot
The initial consultation with a client can be awkward and uncomfortable, especially if you feel like the two of you aren’t quite clicking. It’s essentially
Just because you’re currently employed doesn’t mean you’re done looking for your next opportunity or career move. In fact, it’s smart to begin planning your
For most people, a job interview is something you have to do only periodically throughout your career. It’s that nerve wracking moment where you’re sized