While I was earning my degrees in public relations and communication from Penn State University, I was already putting these skills into practice for some
A question I often receive is what type of services I provide. Well, literally speaking, that’s not a hard question to answer. It’s a blend
On several occasions, I’ve blogged about being an introvert and how this personality type impacts my personal and professional life in countless ways. Most people
If you use public relations tactics and hope to get results that really only marketing can produce, you’re going to be frustrated and likely begin
So often lines are blurred when it comes to Public Relations and Advertising. While the two certainly overlap, there are distinct differences that determine how
Photography, just like any other form of art, is subjective. Individually, we each have our own preferences which can be seen in the type of
Have you experienced this scenario? You write an article on a topic that should be exiting and relevant to your readers, but it doesn’t get
As the daughter of a talented writer, I believe I may have gotten the creative writing gene from the person I admire the most,
Last week on the Bennis Inc blog, we wrote about why the best photographers use the manual settings on their camera. Among the benefits, was
Anyone can purchase a DSLR camera and photograph a basic picture using the auto button (or “the little green box” as some photographers call it).
Pinterest is a stand-alone Visual Social Network centered on sharing images that link to content. Depending upon your business and industry, Pinterest can be a
This week we continue our 4-week series in which we cover the top 5 mistakes business make on the most popular social media platforms including Facebook, Twitter,
