Blog
How to Make the Media Care About Your Story
When you have a story, announcement, or piece of news to share – you want other people to care about it too! And one powerful
January 24, 2022
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Blog
The Power of Public Relations: How does earned media really work?
Public Relations. By definition, this term and the entire industry can be many different things. Often it’s lumped into the large category of communications and
September 13, 2021
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Blog
Why Didn’t My Press Release Get Picked Up?
Whether we PR professionals want to come to terms with it or not, the media is not our mouthpiece that will print exactly what we
May 15, 2017
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Business & Success
A Guide to the Modern Press Release
The first Monday of each month, I dust off a favorite post from the Bennis Inc Blog archives and give you another chance to enjoy the wit
October 3, 2016
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A Guide to the Modern Press Release
With so many newspapers scaling back or going digital, the value and effectiveness of the traditional press release has become a bit of a mystery
June 17, 2013
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Guest Blogger
Combining a Degree With Experience: Four Things College Students Need To Do Before They Graduate
Bennis Inc is pleased to welcome another guest blogger this week! As college students around the world make their final push toward the end of
November 28, 2011
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