This week we begin a 4-week series in which we cover the top 5 mistakes business make on the most popular social media platforms including Facebook,
We have touched upon the topic of crisis communication before, but there are many more aspects of this valuable area of PR we need to cover. While it
As a business owner, maintaining existing client relationships is a major part of your job. It’s far more efficient, convenient and profitable to keep current
It pains me to admit that my favorite season, summer, is coming to a close. As we look toward September and beyond, this can often
Having spent any amount of time on social media, you are sure to have encountered many different personalities. People who are fairly normal functioning members
In an ideal world, we would all become best friends with our clients and enjoy the work we do for them so much that we
Whether you refer to them as clients, customers or accounts, your experience working with any of these groups has likely presented you with the tough
Branding is one of the biggest focuses – and pain points – for businesses across every industry. It’s an overwhelming concept that has been misconstrued,
The following guest post comes to us from Ryan Stewart, a digital marketing expert and the owner of Webris, a Boston based digital marketing agency. Be
If you’ve read enough posts on the Bennis Inc blog, you’ve likely stumbled upon the mention of my Russian Blue cat, Pinot. She has been
The dreaded business meeting. So often it starts with chitchat about the weather and then spins off into random discussions where no resolutions or courses
If you’ve taken notice of how your personal social media accounts engage far more interactions than your business accounts – you’re not the only one.
