
Creating A PR-Centric Approach To Marketing
Over the last few years, marketing has taken on a lot of different forms for businesses all over the world. Gone are the days of

Over the last few years, marketing has taken on a lot of different forms for businesses all over the world. Gone are the days of

As a Public Relations consultant, I work with a lot of other consultants and freelancers. The majority of these interactions are fun, inspiring and seamless.

The saying is true. Often, you need to spend money to make money. This is something that pretty much every entrepreneur and business owner out

I love sharing insights into the business I started more than seven years ago, Bennis Public Relations. At just 23 years old, I was well
Running your own business will most certainly be a big time commitment. No matter how experienced you are, how long you’ve been running your business,

Mondays have such a bad reputation! I wish I could say it was completely unfounded, yet I too found myself fatigued and overwhelmed by the
So, you have finally reached a comfortable stage with your business. After years of sleepless nights, long days and hard work, you can look back

If you’re a writer — of books, essays, scripts, blog posts, whatever — you’re familiar with the phenomenon: the blank screen, a looming deadline, and a sinking feeling in

Do you want your small business to stay small? It’s absolutely fine if the answer to that question is yes. Smaller businesses do have their

If you work in the field of public relations, advertising, even marketing, it’s inevitable that you will need to interact (i.e. get along) with the

While there are often many other factors by which you can judge the success of a small business, it is usually how profitable it is

At the root of all communication problems, there is essentially one thing that goes wrong that snowballs into every scenario you may have encountered. Whether